Wednesday, October 20, 2010

MAX Factor - where are you??

I can remember years ago hearing about women who would go to the ends of the earth in order to find a certain lipstick that had been discontinued by the manufacturer. I'll be honest, I made fun of these women, thinking that there was no way in hell that there was only ONE shade/brand of lipstick that would work.

Then MAX Factor pulled out the U.S. market. Ok, to be fair, Covergirl bought them out, and in order to "concentrate better on the Covergirl line" made the decision to pull all MAX Factor products from the shelves.

I have now become one of those women I made fun of.

Since MF was still supposed to be available in European countries, I wasn't too concerned. I figured I could hop on the the internet, and find what I was looking for.

I was wrong.

Turns out that Covergirl not only decided that we in the States no longer needed MF products, they also decided to do away with over half the product line.

So, I decided to search by the name and number of the lipstick I wanted.

I found 2 on e-bay. Yeah, I know, e-bay is not where I normally buy make-up either, but I was desperate. I bid on the 2 I found.

Since I wasn't sure if I would actually win them, I kept searching.

Found two more at an online store. It was if I'd hit the lottery. Husband probably thought I was nuts, as I think I yelled when I found them. I ordered them, before someone else could get their hands on them.

I got notification today that I also won the two on e-bay. Total score!

I now have four tubes of MF Lipfinity 3D #630 Chartreuse coming in!! YAY!!

Now, I get to decide whether I'm going to hoard them, and only use them on special occasions, or if I'm going to wear them daily. I already know that I will wear them daily, but figure I can call the fact that I will actually be able to wear make-up daily a special occasion.

I don't even want to think about the apocalyptic meltdown that will happen at my house when these four are gone.

I can only hope that Covergirl will pull their head out of their asses and realize that many, many American women grew up using MF products, and will not replace them with CG products.


  1. Yes. I had a purse that I loved. I timelessly stylish tote-type red thing made of some kind of thick satiny clothy leather stuff. Lots of compliments. got old and raggy and dirty.
    BUT I found the evil twin STILL BRAND NEW!!!! at the THRIFT STORE!!! for four dollars!!!
    more compliments....

  2. What store did you find the lipstick at? I LOVED my MF panstick makeup. I just ran out of the very last one about a month ago. Cant find it anywhere, online or otherwise. Everything else Ive tried just doesnt compare :( Im glad you found your lipstick though, thats awesome!! They definatly need to bring MF back...

  3. Also, do a search for Max Factor - and if you find a link with au or uk at the end - you can buy there!